Brigitte Ricard – Founder

From Fundamental Biochemistry to Operational Marketing & Sales

My story begins quite wisely, while preparing my PhD at the Biochemistry Chair in Paris V, I joined the night shift teams in the multi-purpose medical analysis laboratories of biochemistry, immunohematology and the day teams in biochemistry. After having spent several years studying the mechanisms of certain lysosomal enzymes, the need for novelties and the curiosity of the unknown led me to the diagnostic companies that a few years earlier were soliciting us to sell their products. Going to the other side of the fence like Alice in the mirror was my second big challenge after my PhD. Moving from the casual comfort of the white coat to the elegant outfit of Scientific Advisor for Beckman Coulter Europe and Sales Manager for Roche Diagnostic France was an exciting adventure. Becoming Business Development Manager and Subsidiary Manager for the creation of the French office of an American Biotechnology SME was a great pride and experience in business development that I threw myself into and devoted myself passionately to for 12 years. In search of new challenges, the decision to finally throw myself into the great entrepreneurial ocean by creating my own business is therefore logically my current journey.